In a masculine society, power tends to be distributed unevenly. Therefore, it may be smart to spot the decision maker and address them. A presentation that disregards the person with more power or undermines their authority may lead...
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The preference of duty over freedom is a characteristic of societies which practice restraint. In such cultures life is considered to be hard and having fun or enjoying life is less encouraged. According to Hofstede’s research, most Asian...
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Flexibility and adaptation is key to successfully managing relationships in an international environment. Although domestic cultures may dominate certain aspects of business communication, organizations also develop a collective culture – planned or otherwise.
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A society with a low score on this dimension tends to fight for equality. Therefore, the environment is more democratic and peaceful conflict resolutions are practiced. The members of this society or organization consider it their right to...
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A society that scores low on this index is considered to have short term orientation, also known as being a monumentalist. Such societies look to the past to solve the problems they face in the present and to...
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As explained above, individualism is related to the level of interdependence vs independence of the members of a society or organization. A high score on individualism in Hofstede’s research indicates leaning more towards independence whereas a low score...
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Uncertainty avoiding cultures are unwilling to let go of their adherence to their codes and happen to be more rigid. While principles are central to high uncertainty avoiding index societies, experiences and practices are more common in those...
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Hofstede identified six categories through which cultures can be more easily analyzed and understood. These categories are known as cultural dimensions. Hofstede’s six cultural dimensions are: power distance index, individualism, masculinity, uncertainty avoidance index, long term orientation, and...
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It is not uncommon to experience conflicts due to cultural differences. People of different nationalities tend to have their own business communication styles and habits. The best way to avoid miscommunication and misunderstanding is to learn more about...
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